SUGAR DADDY AWARENESS CHALLENGE; TOGO
PROVEN INTERVENTION TO BE DISTRIBUTED
Sugar daddy awareness classes.
Learn more about the Sugar Daddy Awareness Challenge and how a simple, one-hour “sugar daddy awareness” training could help countless girls avoid pregnancy while still in school, which can lead to entrenched poverty, and build a better life.
DISTRIBUTION MODEL INNOVATION
A proven solution to the sugar daddy problem was fond in Kenya but a a solution will fail in another location if not adapted to the correct context. Jeunes Braves will remain true to the original classes but design a program well adapted to the Togolese setting to make the program more attractive to the youth in Togo, using videos in French which have already been created. The class discussion will discuss how poverty, cross-generation relationships, and teenage pregnancy are all connected.
The project will be implemented in two phases: a three month preliminary phase, or pilot phase, and phase two. For both phases, a three-fold strategy will be implemented: top-down, grassroots, and marketing. Jeunes Braves will train facilitators to lead the sugar daddy awareness classes. Participants will include female leaders of youth organizations. The organization will also run 10 conferences during which students will be divided into small groups for classes and workshops.
PILOT AND SCALING GOALS
Reach 10 schools during the pilot phase
Reach 5,500 students during the pilot phase
Reach 100 schools by the end of year 1
Reach 200,000 students by the end of year 1
Reach 500,000 students by the end of year 2
Komi Begedou - Co-Founder
Som Tang'ma Kpante - Co-Founder