CUSTOM AGRICULTURE CHALLENGE; KENYA
PROVEN INTERVENTION TO BE DISTRIBUTED
Quality seeds and other key inputs for rural farmers through a franchised agro dealer network and a youth agent network.
Learn more about the Custom Agriculture Challenge and why distributing proven agricultural interventions can greatly improve the livelihoods of smallholder farmers.
DISTRIBUTION MODEL INNOVATION
Established in 2016, Shamba Pride (formerly Farmers Pride) offers one-stop B2B DigiShop franchise marketplace that empowers village level informal agro-dealer stores and cooperatives to digitize their operations. The company offers a supply chain solution to guarantee quality of inputs, information and services to local farmers to ensure increased farm production. Our DigiShop platform creates new agriculture opportunities to village-level farmers to access trusted and dependable information, inputs and services to succeed in their farming enterprises.
PILOT AND SCALING GOALS
Distribute 11 tons of certified seeds by the end of year 1
Reach 1,000 agro dealers by the end of year 1
Reach 5,000 farmers by the end of year 1
FOUNDING TEAM
Samuel Munguti - Founder and Chief Executive Officer
Augustin Mutuku - Accounts Manager
Catherine Musyoka - Head of Sales, Marketing and Farmer Training
Alex Matui - Chief Technology Officer
Joel Patenaude - Advisor